Simple is the way to go forward
What do you want your writing to do? Unless it’s a spontaneous overflow of powerful feelings or expressions that are purely in the artistic plane, in most cases, writing is the means to an end. The end usually being to inform, to entertain and to persuade. To this end, writing is the vehicle that carries your message to the reader. It is a vehicle with a very definite purpose. So it has to get you there quickly, efficiently and well. There are a few things you have to keep in mind if you want your writing to be effective.
First of all, don’t go on and on and on and on. Keep whatever you write as brief as possible. Try and understand that most people today have very little time and if you don’t give them what they want in small potent doses, you’ve lost them. So master the art of saying what you want to say in the fewest words.
It isn’t enough to just say things as briefly as possible, you have to get to the point quickly too. If you don’t do that, you’ve lost your reader. Catching his interest is key. Once you’ve done that, make sure you keep it till you’ve made him read everything you’ve written. This will only happen if you quickly get him hooked.
And most important of all, keep it simple. Simplicity is what makes your message stand out. It makes sure your message isn’t cluttered up with convoluted obscurity. It helps the reader grasp what you have to say quickly. The quicker he grasps it, the better your chances of making him read on if what you are writing about is of interest to him. Remember that a lot of readers get turned off or are confused by long-windedness. The simpler writing wins hands down every time. Provided of course it’s got what it takes!
Tags: write better, writing, writing tips